HOLA!
At ENCISO CONSULTING, we are a team of experts in Public Relations, Strategic and Media Planning, Translations, and Business Communication. Our services are designed to help our clients convey their message effectively and reaching their target audience, be it in special events, media, talks, conferences, or other settings.
We offer a comprehensive range of services, including media coverage management, press release writing, and translation services between English and Spanish.
Additionally, we provide courses in Public Relations, Content Marketing, and Business Communication to help individuals and businesses improve their communication skills. At ENCISO CONSULTING we aim to empower our clients so they can achieve their short-term and long-term goals by delivering high-quality services and strategic guidance.
SERVICES
Our team of experienced consultants specializes in providing tailored solutions to help businesses maximize their potential. We work closely with our clients to identify areas of opportunity and opportunities for growth, develop strategic plans, and implement effective solutions. Whether you’re looking to increase profitability, streamline operations, or enter new markets, we have the expertise and experience to help you achieve your goals. Our commitment to delivering results has earned us a reputation as a trusted advisor to businesses of all sizes and industries. Let us help you unlock your business’s full potential.
Public
Relations
Creating the best message that goes with your target audience – be it special events, media, talks, conferences and several other options.
Strategic and
Media Planning
Press release creation and/or adaptation. Media coverage management. Mission, vision, and goals (short and long-term); SWOT Analysis.
Translations
Bridging the Gap Through Translations:
English to Spanish
Spanish to English
Courses
Public Relations, Content Marketing, and Business Communication.
Communications
Website Audits. Finding the bumps in the flow and having your website be clear and accessible.
Emceeing: Hosting corporate and special events.
Social Media Audit and management: Analyzing followers, creating hashtags, and boosting your social media channels to their maximum expression.
OUR TEAM
Alejandra Enciso
FOUNDER
Alejandra Enciso Guzmán born in Tijuana, Baja California, México is a 100% border being. Since elementary school, she has been back and forth the Tijuana-San Diego border.
Alejandra holds a bachelor’s degree in communication from UABC Campus Tijuana, a master’s degree in Cultural Resources Management by the University of Deusto, San Sebastián Campus, in Spain, as well as a Certificate of Business for the Arts by the University of San Diego.
A fierce arts lover and consumer; be it museums, theater, musical theatre or dance and more than a decade of experience working with entities like the General Society of Authors and Editors of Spain, Hospital Infantil de las Californias (the Children’s Hospital in Baja California), the Alliance Française (French Alliance) in Tijuana, Televisión Azteca and Hi-Tek Mexico.
In 2012, she created her own binational consulting firm, “Enciso Consulting”, specializing in the performing arts, being liaison between the theater communities of Tijuana and San Diego, bridging the language gap through the special encounter between experts from both sides of the border.
Alejandra is also de Vice President of the San Diego Theatre Critics Circle and writes reviews for theatre in San Diego, Los Angeles, Tijuana and Mexico city in her bilingual blog From Another Zero/Desde Otro Cero.
Fernanda Castro
DESIGN / EVENTS / PUBLIC RELATIONS
Fernanda holds a bachelor’s degree in communications from Universidad Autónoma de Baja California with a focus in Public Relations and Event Coordination. Fernanda is currently working on graphic design for social media business, an area she has great know-how with proven success in the last couple of years working with different clients as well as promotional materials and other types of swag. You ask for the merch and Fernanda will provide.
OUR PHILOSOPHY
Mission
Expand the reach of Performing Arts and Fine Arts organizations to audiences on both sides of the Mexico-USA border by developing unique promotion strategies for each event and scene, mainly in California and Baja California.
Vision
Enciso Consulting is key in cultural promotion with an established communication network across Latin America, fostering the sustainability and appreciation of all artistic events in each country, each city, and each venue.
Photo credit: Paolina Peña
Values
Love for the arts
Professionalism
Honesty
Ethics
Conviction
Credit: Rich Soublet